At Freshends we respect your privacy and will never sell, trade, or rent your personal information to other companies. When you place an order we collect your name, e-mail address, mailing address, purchase total, phone number and credit card information. We may record which products you are interested in and which products you purchase. This enables us to process your orders efficiently and to improve the products and service that we are offering. We may use this information to inform you of any new products or special offers that we think may be of interest to you or about changes to our website.